CHICAGO, IL — After nearly a decade of relentless fan requests and social media campaigns, McDonald’s has officially confirmed that its Snack Wraps will return to menus across the U.S. starting July 10, 2025.
The announcement, made Tuesday by the Chicago-based fast food giant, marks a significant moment for longtime McDonald’s loyalists. The Snack Wrap, a compact combination of chicken, lettuce, cheese, and sauce wrapped in a soft tortilla, has maintained a cult following since its 2016 discontinuation.
A Fan-Driven Comeback
Buzz began earlier this spring when McDonald’s teased the return of Snack Wraps through cryptic social media posts. But it wasn’t until this week that the company confirmed the official relaunch date.
“From the bottom of my heart, thank you. Today, I woke up with an even greater feeling of gratitude and pride. Because finally after 9 years, I get to announce the day the Snack Wrap returns,” the McDonald’s social media manager posted on Facebook.
That statement came alongside celebratory posts on McDonald’s Instagram account, where fans expressed excitement and nostalgia.
Why Were Snack Wraps So Popular?
Introduced in 2006, the Snack Wraps quickly became one of McDonald’s most popular light menu items, offering a smaller, portable meal with just 260–270 calories per wrap. Its simplicity and convenience made it a go-to for many customers seeking a healthier or on-the-go option.
The wraps featured McDonald’s crispy or grilled Chicken Selects, shredded lettuce, shredded cheese, and either ranch or honey mustard dressing — all wrapped up in a soft flour tortilla.
Petition Power and Public Pressure
The road to revival was largely paved by the public. A Change.org petition demanding the return of Snack Wraps gained nearly 19,000 signatures, while countless social media posts tagged McDonald’s demanding action.
In a February 2025 earnings call, a company representative acknowledged the overwhelming support:
“There is incredible energy for the return of Snack Wraps in the U.S. along with a few other markets.”
The company also hinted that a new chicken strip product may accompany the relaunch.
What Comes Next?
According to McDonald’s USA President Joe Erlinger, Snack Wraps are just one of several fan-favorite items being evaluated for a comeback.
During a December 2024 interview with Good Morning America, Erlinger emphasized the company’s ongoing commitment to listening to consumer demand.
McDonald’s will begin rolling out the wraps nationwide starting July 10, 2025, and fans are already planning visits. It remains to be seen whether regional variants or limited-time offers will follow.
Were you part of the movement to bring back McDonald’s Snack Wraps? What other menu items do you want to see return? Let us know in the comments.
Stay with ChicagoSuburbanFamily.com for more food news, restaurant trends, and community buzz.
